When people picture Oktoberfest, food is always at the center of the celebration. While sausages, roasted meats, and hearty stews get their share of attention, pretzels hold a unique spot. They’re more than just a snack—they’re a symbol of Bavarian tradition and community that has crossed oceans and cultures to become a global favorite.
Pretzels as a Symbol of Community
Pretzels trace their history back to early medieval Europe, where they were thought to symbolize folded arms in prayer. Monks are said to have created them as rewards for children learning their prayers, giving pretzels a strong connection to faith, hospitality, and family. Over time, they evolved into a sign of good fortune and abundance.
In Bavarian villages, pretzels weren’t just food—they were part of life’s milestones, offered at weddings, fairs, and religious festivals as symbols of prosperity. When Oktoberfest began in Munich in 1810, pretzels naturally carried over into the festival’s traditions, reinforcing the sense of togetherness that defines the event.
The Bavarian Twist: Big, Bold, and Shareable
Unlike smaller pretzels enjoyed elsewhere in Europe, Bavarian pretzels grew into the oversized, soft style we associate with Oktoberfest today. These pretzels were designed to be hearty enough to stand on their own, filling enough to sustain festivalgoers, and large enough to share among friends. Their golden, chewy texture made them the perfect pairing with other festival foods, and they became an anchor on the long communal tables that define Oktoberfest gatherings.
In Bavaria, it’s common to see pretzels bigger than a dinner plate—often served with spreads like obatzda (a spiced cheese dip) or simply sliced in half to share. Their size and presentation turned them from a simple snack into a centerpiece of the celebration.
Pretzels in Modern Oktoberfest Traditions
Today, no Oktoberfest celebration—whether in Munich or recreated around the world—is complete without soft pretzels. In Munich, bakers still prepare enormous pretzels each year, often adorned with seeds, cheeses, or unique regional toppings. Beyond Germany, American fall festivals, county fairs, and Oktoberfest-inspired gatherings have adopted pretzels as a nod to Bavarian heritage. Their presence has become a symbol of authenticity, even when the celebration is thousands of miles away from Munich.
The Global Journey of the Pretzel
What’s remarkable about the pretzel is how it has adapted to new places and people while keeping its essence intact. In the United States, Pennsylvania became the epicenter of pretzel baking thanks to German immigrants, giving rise to both the crunchy snack pretzel and the soft, doughy kind we enjoy at fairs and ballparks. Today, Pennsylvania is home to more pretzel bakeries than anywhere else in the country. At Plum Creek, our pretzels carry that same DNA: rooted in German tradition, but proudly shaped by Pennsylvania culture.
Carrying the Tradition at Plum Creek
At Plum Creek, we see our pretzels as part of the same legacy that gave Oktoberfest its iconic flavor. Whether it’s through our hand-twisted shapes, our butterfall finish, or our flash-freezing process that preserves quality, we’re committed to making pretzels that live up to their history.
Just as pretzels symbolized community, prayer, and prosperity, they now represent comfort, togetherness, and joy in modern homes and gatherings. Families enjoying a game day, friends sharing snacks at a fall festival, or a child grabbing a warm nugget from a concession stand—all of these moments are modern echoes of the same tradition.
A Pretzel for Every Season
While Oktoberfest happens only once a year, pretzels have a place in celebrations year-round. They fit naturally into fall gatherings, tailgates, and concession stands, just as they once fit into Bavarian festivals.
By choosing Plum Creek pretzels, you’re not just picking a snack—you’re continuing a centuries-old story of food that brings people closer.


